10:00 – 10:15
We will focus on how to attract attention and engage event attendees through effective branding using strategic planning, creating engaging experiences for attendees, leveraging technology, offline and online interaction and much more. We will present inspiring examples of how successful brands have used creative and innovative approaches at public events to achieve maximum marketing impact.
Creativity and design are key elements that bring uniqueness, originality and emotion to the world of events. We will present useful tips, practical examples of use, analyse the risks and explore new ways to enrich the event and create memorable experiences for participants. We'll explore different aspects of event design, including space design, visual and interactive elements, sound and lighting effects, games, theatrical performances, artist appearances and much more.
The block will focus on the latest technologies, such as artificial intelligence (AI), as well as trends in AV technologies and their innovative use to achieve maximum impact and audience engagement in events and marketing. We will explore aspects of AI that enable personalized and targeted communication with attendees, and other modern technologies that are pushing the boundaries of creativity in the marketing and event industry.
For the first time ever at Event Fest, we are opening a space for EVENT TALKS, where you will be able to ask more questions. You can look forward to the topics of Event Safety, How to use events to build a strong brand, Trends, Changing Conditions (and Challenges) in Employment in the Czech Republic in Data and Sustainability in Events.
08:30 – 10:00 Registrace a snídaně
10:00 – 10:15
Prezidentka
Event Fest
Zakladatel
Event Fest
Ředitel
Česká centrála cestovního
ruchu - CzechTourism
Předseda představenstva
Výstaviště Praha, a.s.
10:15 – 11:30 KREATIVITA A DESIGN
10:15 – 10:40
Creative, Strategic, Experiential and Innovation Leader
10:40 – 11:05
Event Producer & International Project Manager
Skudras Metropole LTD
11:05 – 11:30
Founder
Rekūrai LT
11:30 – 12:00 Coffee break
12:00 – 13:10 BRAND EXPERIENCE
12:00 – 12:25 ONLINE
Founder
Ystra Events
12:25 – 12:50
VP Global Live Evenets
TAIT
12:50 – 13:10
Co-Founder
Metronome Prague & United Islands of Prague
13:10 – 14:10 OBĚD
14:10 – 15:20 TECHNOLOGIE
14:10 – 14:35
CMO
Seyfor
14:35 – 14:55
Director
KVANT Events
14:55 – 15:20
Zakladatel
Lunchmeat Studio
15:20 – 15:50 Coffee break
15:50 – 16:10 UDRŽITELNOST
15:50 – 16:10
Managing Director
Jack Morton Worldwide
16:10 - 17:00 EVENT TALKS
16:10 – 16:30
Founder & Head of Event Safety
PS:Events
16:30 – 16:45
CMO
#HolkyzMarketingu
16:45 – 17:00
Analytik pracovního trhu
Alma Career (dříve LMC)
17:00 - 17:05 ZÁVĚR KONFERENCE
MODERÁTOR
MODERÁTOR
Founder Rekūrai LT
Creative, Strategic, Experiential and Innovation Leader
Major Event Producer
Founder Ystra Events
Event Producer & International Project Manager Skudras Metropole LTD
Co-Founder Metronome Prague & United Island of Prague
Managing Director, Jack Morton Worldwide
CMO Seyfor
Director, KVANT Events
Founder & Head of Event Safety PS:Events
CMO #HolkyzMarketingu
Alma Career (formerly LMC) labor market analyst
Founder Lunchmeat Studio
MORE INFORMATION ABOUT THE PROGRAMME AND SPEAKERS COMING SOON!